Surfside Sports

Client: Surfside Sports • Newport Beach, CA

Industry: Retail • Action Sports

Target Audience: Surfside Sports target audience is primarily comprised of teens and college students; male and female, particularly interested in the action sports life style.

Campaigns:

1. Text 56 to 67777: Text-2-Win contest used for the NHHS Newport Classic surf competition. Surfside Sports was sponsoring the event.
2. Text SURFSIDE to 67777: Opt-in campaign for the Surfside Sports store. Clients who opt-in become a member of the Surfside Sports VIP Club – where they are the first to hear about VIP sales, store sales, and events.

Results: Surfside Sports was able to collect a database of numbers of their target demographic.