Madison Salon

Client: Madison Salon • Newport Beach, CA

Industry: Hair Salon

Target Audience: Men and women, generation x

Campaigns:

1. Text MADISON to 67777: General opt-in campaign to build Madison’s database, giving any opt-in $10 off their next visit as an incentive.

Results: Madison, a boutique hair salon, has been able to build an extensive database AND maintain an intimate relationship with loyal clients, by offering occasional specials and offers.